Measuring customer satisfaction may not seem like a vital issue in a company’s to do list. Most companies focus on things like web analytics, revenue numbers and many other KPIs that show how a business is performing. However, by giving customers a voice and a platform to air their views and concerns, companies can learn what they could be doing better and what matters most to customers, and they will do a much better job of grasping why their numbers are or are not where they want them to be. The importance of customer satisfaction cannot be understated. Businesses that measure customer satisfaction and act upon their findings tend to be significantly more successful than those that do not measure satisfaction levels.
The simple act of measuring customer satisfaction levels can help improve customer loyalty, even if the feedback received is ignored. However, Long John Silver’s Customer Satisfaction Survey is designed to collect actionable feedback that will help the company improve its offerings. The company will respond to customer opinions and concerns promptly. Long John Silver’s understands that retaining customers costs less than attracting new ones. The survey will help the company identify issues that matter to customers and practices that are driving customers away. It will then spend money and time on correcting any problems and strengthening its best performing areas.
About Long John Silver’s
Founded in 1969 in Lexington, Kentucky, Long John Silver’s is a fast food restaurant chain offering food items such as sandwiches, platters, and several other single items. The fast food chain’s name is borrowed from the famous novel by Robert Stevenson called Treasure Island. In the novel, Long John Silver’s, a pirate, is one of the key characters.
In 1969, an innovative restaurateur and businessman called Jim Patterson returned from a vacation where he enjoyed an outstanding fish and chips meal. His mission was to bring this exceptional seafood experience to people across the country. Consequently, Long John Silver’s was born.
How to Take the Long John Silver’s Customer Satisfaction Survey
You will need:
- A valid Long John Silver’s restaurant receipt with a survey invitation
- A PC or mobile device with Internet access
- A basic understanding of English or Spanish
- Visit the survey site at mylongjohnsilversexperience.com.
- Enter the store number and ticket number printed on your survey invitation/receipt.
- Answer all questions candidly.
- Submit the survey.
- Long John Silver’s Website: http://ljsilvers.com/
Ready to do the Long John Silver’s Customer Satisfaction Survey, click “Start the Survey” button below.